The identity of the magazine is a travel magazine featuring the beauty of colorado’s outdoors and the environment in colorado. This is seen by the photos featured on the front of the magazine. The magazine also includes significant events upcoming in colorado or that have already occurred. Content found in the magazine includes: ways to minimize carbon footprints, a newly opened building that serves as a meeting for non-profit organizations, and a trail that has finally been reopened after years of being off limits. The table of contents includes information on events hosted in colorado and good restaurants in the state. Basically, the magazine is all based on Colordo’s environment and what it has to offer to its people or people interested in traveling to an outdoorsy destination. Given the content, I would say the audience includes adventurous travelers, residents of the state of colorado, and tourists finding things to do in Colorado.
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